Bon Tour (Shuttles)

Bon Tour was founded in 1988 and operates in the provision of transportation solutions and shuttle services to companies and to large groups. It is the largest company in the industry, which is characterized by large decentralization and with multiplicity of small competitors. The company operates through seven branches spread throughout Israel, a fact that allows it to compete both for customers who require service at the national level and for those who only require service at the local level.

The company has a wide variety of clients, including large business companies, government owned corporations and numerous organizations in the public sector, including local authorities. As derived from the customer profile, most of the passengers in the shuttles market in Israel are employees and students, and most of the company’s contracts are long-term and fixed. Additionally, with the expansion of the use of smart transportation solutions, which allow for a more efficient, dynamic and real-time planning, the company uses these technologies to optimize its core operations, as well as to offer transportation services to new market segments.